Search Results

Search Results

• Relationship marketing: theorethical aspects

  Vytautas Juščius, Valentinas Navickas, Donatas Jonikas

  Abstract 794 | PDF Downloads 648 | DOI https://doi.org/10.3846/btp.2006.31

  Page 254-262
  

  2006-12-27

• The role of relationship marketing dimensions in the customer retention

  Renata Žvirelienė, Ilona Bučiūnienė

  Abstract 931 | PDF Downloads 680 | DOI https://doi.org/10.3846/1648-0627.2008.9.272-280

  Page 272-280
  

  2008-12-22

• Relationship marketing researches in logistics’ organizations: foreign countries experience

  Vytautas Juščius, Viktorija Grigaitė

  Abstract 707 | PDF Downloads 546 | DOI https://doi.org/10.3846/1648-0627.2009.10.5-14

  Page 5-14
  

  2009-03-27

• Relationship marketing through the prism of customer loyalty

  Juozas Bivainis

  Abstract 883 | PDF Downloads 574 | DOI https://doi.org/10.3846/btp.2011.36

  Page 348-361
  

  2011-11-30

• Effectiveness of Marketing Activities in Engineering in Czech Republic

  František Milichovský

  Abstract 788 | PDF Downloads 471 | DOI https://doi.org/10.3846/btp.2015.436

  Page 205-211
  

  2015-06-30

• Proposal of innovative approaches of relationship marketing in business

  Viliam Lendel, Michal Varmus

  Abstract 1416 | PDF Downloads 957 | DOI https://doi.org/10.3846/btp.2015.434

  Page 63-74
  

  2015-03-30

• Relationship marketing in financial services

  Laura Jurgilevičiūtė, Vytautas Sūdžius

  Abstract 792 | PDF Downloads 611 | DOI https://doi.org/10.3846/btp.2010.13

  Page 116-123
  

  2010-06-10

• Market orientation vs. inovativeness of SMEs of Podlaskie province

  Joanna Ejdys

  Abstract 860 | PDF Downloads 457 | DOI https://doi.org/10.3846/btp.2015.563

  Page 353-361
  

  2015-12-07

• The impact of market orientation on marketing performance: exploring the moderating role of competitive advantage

  Dahmiri Dahmiri, Junaidi Junaidi, Johannes Johannes, Syahmardi Yacob , Sigit Indrawijaya

  Abstract 1782 | PDF Downloads 1103 | DOI https://doi.org/10.3846/btp.2024.20174

  Page 164–174
  

  2024-03-18

• Marketing strategy formulation for innovative product development process

  Vaida Zemlickienė, Dimitrios Ioannis Maditinos

  Abstract 1183 | PDF Downloads 2069 | DOI https://doi.org/10.3846/btp.2012.38

  Page 365-374
  

  2012-12-31

• A forecasting model for assessing the influence of the components of technological growth on economic security

  Olha Ilyash , Ruslan Lupak, Maryna Kravchenko , Olena Trofymenko , Natalia Duliaba, Iryna Dzhadan

  Abstract 877 | PDF Downloads 653 | DOI https://doi.org/10.3846/btp.2022.15298

  Page 175–186
  

  2022-04-19

• Syrian consumers: beliefs, attitudes, and behavioral responses to internet advertising

  Ali Bassam Mahmoud

  Abstract 991 | PDF Downloads 941 | DOI https://doi.org/10.3846/btp.2013.31

  Page 297-307
  

  2013-11-11

• Influence of power asymmetry, commitment and trust on sme retailers’ performance

  Anton Setyawan, Ihwan Susila, Sekar Anindita

  Abstract 1816 | PDF Downloads 960 | DOI https://doi.org/10.3846/btp.2019.21

  Page 216-223
  

  2019-04-10

• Integrated value co-creation and affective commitment in banking industry

  Nuri Wulandari, Reza Ashari Nasution

  Abstract 1678 | PDF Downloads 830 | DOI https://doi.org/10.3846/btp.2019.47

  Page 509-515
  

  2019-12-17

• The major principles of evaluating total value and competitiveness of services

  Algis Žvirblis

  Abstract 629 | PDF Downloads 439 | DOI https://doi.org/10.3846/btp.2007.13

  Page 82-86
  

  2007-06-18

• Competitiveness factors in the innovative enterprises in the North-East voivodeships in Poland

  Kamil Decyk

  Abstract 1088 | PDF Downloads 826 | DOI https://doi.org/10.3846/btp.2020.12114

  Page 503-518
  

  2020-08-18

• An investigation of the internet generation customer loyalty: an empirical study in Indonesia mobile services

  Syahmardi Yacob , Johannes Johannes, Edward Edward, Urip Sulistiyo , Amirul Mukminin

  Abstract 1088 | PDF Downloads 758 | DOI https://doi.org/10.3846/btp.2023.17324

  Page 271–281
  

  2023-06-08